Your Best Buddy is a New Zealand-based pet lifestyle startup that focuses on improving pets' quality of life.
The company was created with the mission to prioritize and promote not just pet health, but their overall wellness, recognizing that pets, like humans, have emotions, thoughts, and needs that deserve attention. With a focus on improving the well-being of pets, Your Best Buddy offers products designed to simplify pet care, helping pet owners integrate daily wellness practices into their routines. The brand’s commitment is rooted in creating a deeper connection between pets and their guardians, enhancing the quality of life for both.
YBB launched in October 2024 and is planning to expand to cats in the future.
Photography by Isabella Tencate @_bellamedia